mardi 31 octobre 2017

French feminists who set up an anti-harassment phone line announced Tuesday they had been forced to shut it down after just three days because of a wave of insulting messages • r/worldnews



French feminists who set up an anti-harassment phone line announced Tuesday they had been forced to shut it down after just three days because of a wave of insulting messages (france24.

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French feminists who set up an anti-harassment phone line announced Tuesday they had been forced to shut it down after just three days because of a wave of insulting messages • r/worldnews


French feminists who set up an anti-harassment phone line announced Tuesday they had been forced to shut it down after just three days because of a wave of insulting messages (france24. via Pocket http://ift.tt/2zVvKge

Former NSC employee: Putin is engaging in 'information warfare'



So is the US, France, Germany, Italy. That list is long And the prize for most obvious headline of the day goes to...

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Former NSC employee: Putin is engaging in 'information warfare'


So is the US, France, Germany, Italy. That list is long And the prize for most obvious headline of the day goes to... via Pocket http://ift.tt/2yioaQk

French President Emmanuel Macron signed a controversial anti-terror law Monday that gives authorities permanent powers to search homes, shut places of worship and restrict the movements of suspected extremists. • r/worldnews



French President Emmanuel Macron signed a controversial anti-terror law Monday that gives authorities permanent powers to search homes, shut places of worship and restrict the movements of suspected extremists. (expatica.com)

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Millions of people living in dozens of British cities are inhaling air considered too dangerous to breathe. Out of 51 UK cities and towns, 44 fail the WHO's test for fine sooty particles smaller than 2.5 microns across that have been linked to heart disease and premature death. • r/worldnews



Millions of people living in dozens of British cities are inhaling air considered too dangerous to breathe. Out of 51 UK cities and towns, 44 fail the WHO's test for fine sooty particles smaller than 2.5 microns across that have been linked to heart disease and premature death. (independent.co.

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French President Emmanuel Macron signed a controversial anti-terror law Monday that gives authorities permanent powers to search homes, shut places of worship and restrict the movements of suspected extremists. • r/worldnews


French President Emmanuel Macron signed a controversial anti-terror law Monday that gives authorities permanent powers to search homes, shut places of worship and restrict the movements of suspected extremists. (expatica.com) via Pocket http://ift.tt/2A2VFTW

Millions of people living in dozens of British cities are inhaling air considered too dangerous to breathe. Out of 51 UK cities and towns, 44 fail the WHO's test for fine sooty particles smaller than 2.5 microns across that have been linked to heart disease and premature death. • r/worldnews


Millions of people living in dozens of British cities are inhaling air considered too dangerous to breathe. Out of 51 UK cities and towns, 44 fail the WHO's test for fine sooty particles smaller than 2.5 microns across that have been linked to heart disease and premature death. (independent.co. via Pocket http://ift.tt/2xDCgYf

Gordon Brown: Bankers should have been jailed for role in financial crisis



Yes. And Chancellors of the Exchequers who became Prime Ministers that enabled bankers to cause the financial crisis. Who's in a hurry?

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Gordon Brown: Bankers should have been jailed for role in financial crisis


Yes. And Chancellors of the Exchequers who became Prime Ministers that enabled bankers to cause the financial crisis. Who's in a hurry? via Pocket http://ift.tt/2z0dk0R

'Kill them all' -- Russian-linked Facebook accounts called for violence


Russia? Violent? Surely you jest. BLM was the Democrats creation. It was a scheme to secure the black vote. via Pocket http://ift.tt/2z7yVE8

'Kill them all' -- Russian-linked Facebook accounts called for violence



Russia? Violent? Surely you jest. BLM was the Democrats creation. It was a scheme to secure the black vote.

from Pocket http://ift.tt/2z7yVE8

Several Indian students attacked in Italy say assaults were racially motivated: One said he was repeatedly punched in the face by some Italian men and told to “go home” while another said he was threatened with a broken beer bottle and hit on the head • r/worldnews



Several Indian students attacked in Italy say assaults were racially motivated: One said he was repeatedly punched in the face by some Italian men and told to “go home” while another said he was threatened with a broken beer bottle and hit on the head (hindustantimes.

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Climate-denying nominee for Trump's top USDA science post gets caught in Russia controversy: 'as national co-chairman of the Trump campaign, Clovis had encouraged George Papadopoulos to meet with Russian nationals in a potential effort to bolster the campaign.' • r/worldnews



TrumpClimate-denying nominee for Trump's top USDA science post gets caught in Russia controversy: 'as national co-chairman of the Trump campaign, Clovis had encouraged George Papadopoulos to meet with Russian nationals in a potential effort to bolster the campaign.' (thinkprogress.

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Several Indian students attacked in Italy say assaults were racially motivated: One said he was repeatedly punched in the face by some Italian men and told to “go home” while another said he was threatened with a broken beer bottle and hit on the head • r/worldnews


Several Indian students attacked in Italy say assaults were racially motivated: One said he was repeatedly punched in the face by some Italian men and told to “go home” while another said he was threatened with a broken beer bottle and hit on the head (hindustantimes. via Pocket http://ift.tt/2z7ORXh

Climate-denying nominee for Trump's top USDA science post gets caught in Russia controversy: 'as national co-chairman of the Trump campaign, Clovis had encouraged George Papadopoulos to meet with Russian nationals in a potential effort to bolster the campaign.' • r/worldnews


TrumpClimate-denying nominee for Trump's top USDA science post gets caught in Russia controversy: 'as national co-chairman of the Trump campaign, Clovis had encouraged George Papadopoulos to meet with Russian nationals in a potential effort to bolster the campaign.' (thinkprogress. via Pocket http://ift.tt/2gRlIFu

Unfiltered: How to Show Up in Local Search Results

Posted by sherrybonelli

If you're having trouble getting your local business' website to show up in the Google local 3-pack or local search results in general, you're not alone. The first page of Google's search results seems to have gotten smaller over the years – the top and bottom of the page are often filled with ads, the local 7-pack was trimmed to a slim 3-pack, and online directories often take up the rest of page one. There is very little room for small local businesses to rank on the first page of Google.

To make matters worse, Google has a local "filter" that can strike a business, causing their listing to drop out of local search results for seemingly no reason – often, literally, overnight. Google's local filter has been around for a while, but it became more noticeable after the Possum algorithm update, which began filtering out even more businesses from local search results.

If you think about it, this filter is not much different than websites ranking organically in search results: In an ideal world, the best sites win the top spots. However, the Google filter can have a significantly negative impact on local businesses that often rely on showing up in local search results to get customers to their doors.

What causes a business to get filtered?

Just like the multitude of factors that go into ranking high organically, there are a variety of factors that go into ranking in the local 3-pack and the Local Finder.

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Here are a few situations that might cause you to get filtered and what you can do if that happens.

Proximity matters

With mobile search becoming more and more popular, Google takes into consideration where the mobile searcher is physically located when they're performing a search. This means that local search results can also depend on where the business is physically located when the search is being done.

A few years ago, if your business wasn't located in the large city in your area, you were at a significant disadvantage. It was difficult to rank when someone searched for "business category + large city" – simply because your business wasn't physically located in the "large city." Things have changed slightly in your favor – which is great for all the businesses who have a physical address in the suburbs.

According to Ben Fisher, Co-Founder of SteadyDemand.com and a Google Top Contributor, "Proximity and Google My Business data play an important role in the Possum filter. Before the Hawk Update, this was exaggerated and now the radius has been greatly reduced." This means there's hope for you to show up in the local search results – even if your business isn't located in a big city.

Google My Business categories

When you're selecting a Google My Business category for your listing, select the most specific category that's appropriate for your business.

However, if you see a competitor is outranking you, find out what category they are using and select the same category for your business (but only if it makes sense.) Then look at all the other things they are doing online to increase their organic ranking and emulate and outdo them.

If your category selections don't work, it's possible you've selected too many categories. Too many categories can confuse Google to the point where it's not sure what your company's specialty is. Try deleting some of the less-specific categories and see if that helps you show up.

Your physical address

If you can help it, don't have the same physical address as your competitors. Yes, this means if you're located in an office building (or worse, a "virtual office" or a UPS Store address) and competing companies are also in your building, your listing may not show up in local search results.

When it comes to sharing an address with a competitor, Ben Fisher recommends, "Ensure that you do not have the same primary category as your competitor if you are in the same building. Their listing may have more trust by Google and you would have a higher chance of being filtered."

Also, many people think that simply adding a suite number to your address will differentiate your address enough from a competitor at the same location — it won't. This is one of the biggest myths in local SEO. According to Fisher, "Google doesn't factor in suite numbers."

Additionally, if competing businesses are located physically close to you, that, too, can impact whether you show up in local search results. So if you have a competitor a block or two down from your company, that can lead to one of you being filtered.

Practitioners

If you're a doctor, attorney, accountant or are in some other industry with multiple professionals working in the same office location, Google may filter out some of your practitioners' listings. Why? Google doesn't want one business dominating the first page of Google local search results. This means that all of the practitioners in your company are essentially competing with one another.

To offset this, each practitioner's Google My Business listing should have a different category (if possible) and should be directed to different URLs (either a page about the practitioner or a page about the specialty – they should not all point to the site's home page).

For instance, at a medical practice, one doctor could select the family practice category and another the pediatrician category. Ideally you would want to change those doctors' landing pages to reflect those categories, too:

http://ift.tt/2zkeBAt
http://ift.tt/2iNKs5m

Another thing you can do to differentiate the practitioners and help curtail being filtered is to have unique local phone numbers for each of them.

Evaluate what your competitors are doing right

If your listing is getting filtered out, look at the businesses that are being displayed and see what they're doing right on Google Maps, Google+, Google My Business, on-site, off-site, and in any other areas you can think of. If possible, do an SEO site audit on their site to see what they're doing right that perhaps you should do to overtake them in the rankings.

When you're evaluating your competition, make sure you focus on the signals that help sites rank organically. Do they have a better Google+ description? Is their GMB listing completely filled out but yours is missing some information? Do they have more 5-star reviews? Do they have more backlinks? What is their business category? Start doing what they're doing – only better.

In general Google wants to show the best businesses first. Compete toe-to-toe with the competitors that are ranking higher than you with the goal of eventually taking over their highly-coveted spot.

Other factors that can help you show up in local search results

As mentioned earlier, Google considers a variety of data points when it determines which local listings to display in search results and which ones to filter out. Here are a few other signals to pay attention to when optimizing for local search results:

Reviews

If everything else is equal, do you have more 5-star reviews than your competition? If so, you will probably show up in the local search results instead of your competitors. Google is one of the few review sites that encourages businesses to proactively ask customers to leave reviews. Take that as a clue to ask customers to give you great reviews not only on your Google My Business listing but also on third-party review sites like Facebook, Yelp, and others.

Posts

Are you interacting with your visitors by offering something special to those who see your business listing? Engaging with your potential customers by creating a Post lets Google know that you are paying attention and giving its users a special deal. Having more "transactions and interactions" with your potential customers is a good metric and can help you show up in local search results.

Google+

Despite what the critics say, Google+ is not dead. Whenever you make a Facebook or Twitter post, go ahead and post to Google+, too. Write semantic posts that are relevant to your business and relevant to your potential customers. Try to write Google+ posts that are approximately 300 words in length and be sure to keyword optimize the first 100 words of each post. You can often see some minor increases in rankings due to well-optimized Google+ posts, properly optimized Collections, and an engaged audience.

Here's one important thing to keep in mind: Google+ is not the place to post content just to try and rank higher in local search. (That's called spam and that is a no-no.) Ensure that any post you make to Google+ is valuable to your end-users.

Keep your Google My Business listing current

Adding photos, updating your business hours for holidays, utilizing the Q&A or booking features, etc. can help you show off in rankings. However, don't add content just to try and rank higher. (Your Google My Business listing is not the place for spammy content.) Make sure the content you add to your GMB listing is both timely and high-quality content. By updating/adding content, Google knows that your information is likely accurate and that your business is engaged. Speaking of which...

Be engaged

Interacting with your customers online is not only beneficial for customer relations, but it can also be a signal to Google that can positively impact your local search ranking results. David Mihm, founder of Tidings, feels that by 2020, the difference-making local ranking factor will be engagement.

engagement-ranking-factor.jpg

(Source: The Difference-Making Local Ranking Factor of 2020)

According to Mihm, "Engagement is simply a much more accurate signal of the quality of local businesses than the traditional ranking factors of links, directory citations, and even reviews." This means you need to start preparing now and begin interacting with potential customers by using GMB's Q&A and booking features, instant messaging, Google+ posts, responding to Google and third-party reviews, ensure your website's phone number is "click-to-call" enabled, etc.

Consolidate any duplicate listings

Some business owners go overboard and create multiple Google My Business listings with the thought that more has to be better. This is one instance where having more can actually hurt you. If you discover that for whatever reason your business has more than one GMB listing, it's important that you properly consolidate your listings into one.

Other sources linking to your website

If verified data sources, like the Better Business Bureau, professional organizations and associations, chambers of commerce, online directories, etc. link to your website, that can have an impact on whether or not you show up on Google's radar. Make sure that your business is listed on as many high-quality and authoritative online directories as possible – and ensure that the information about your business – especially your company's Name, Address and Phone Number (NAP) -- is consistent and accurate.

So there you have it! Hopefully you found some ideas on what to do if your listing is being filtered on Google local results.

What are some tips that you have for keeping your business "unfiltered"?


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New Zealand will ban foreigners from buying existing homes, joining a growing list of nations trying to make property more affordable for their citizens. • r/worldnews



New Zealand will ban foreigners from buying existing homes, joining a growing list of nations trying to make property more affordable for their citizens. (bloomberg.com) In Sydney all that has meant is that people buy existing dwellings, demolish them and sell them to foreigners.

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New Zealand will ban foreigners from buying existing homes, joining a growing list of nations trying to make property more affordable for their citizens. • r/worldnews


New Zealand will ban foreigners from buying existing homes, joining a growing list of nations trying to make property more affordable for their citizens. (bloomberg.com) In Sydney all that has meant is that people buy existing dwellings, demolish them and sell them to foreigners. via Pocket http://ift.tt/2A1Fwhw

Carter Page says on live TV that he 'probably' discussed Russia with the staffer charged in Mueller Probe



Carter Page says on live TV that he 'probably' discussed Russia with the staffer charged in Mueller Probe (thehill.

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North Korean Mountain Range Could Collapse on the Next Nuclear Test



Users often report submissions from this site and ask us to ban it for sensationalized articles. At /r/worldnews, we oppose blanket banning any news source. Readers have a responsibility to be skeptical, check sources, and comment on any flaws.

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Government refuses to release details of studies into economic impact of Brexit



BrexitGovernment refuses to release details of studies into economic impact of Brexit (theguardian.

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Carter Page says on live TV that he 'probably' discussed Russia with the staffer charged in Mueller Probe


Carter Page says on live TV that he 'probably' discussed Russia with the staffer charged in Mueller Probe (thehill. via Pocket http://ift.tt/2z5BVRN

North Korean Mountain Range Could Collapse on the Next Nuclear Test


Users often report submissions from this site and ask us to ban it for sensationalized articles. At /r/worldnews, we oppose blanket banning any news source. Readers have a responsibility to be skeptical, check sources, and comment on any flaws. via Pocket http://ift.tt/2gPzDMg

Government refuses to release details of studies into economic impact of Brexit


BrexitGovernment refuses to release details of studies into economic impact of Brexit (theguardian. via Pocket http://ift.tt/2z7zvlx

Sources: Podesta Group, Mercury are companies 'A' and 'B' in indictment



This was what I immediately assumed when I first read the indictment. Manafort worked pretty closely with the Podesta Group during those time periods, so it seemed like the obvious conclusion...especially when combined with the stories about the Podesta Group being part of Mueller's investigation.

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Sources: Podesta Group, Mercury are companies 'A' and 'B' in indictment


This was what I immediately assumed when I first read the indictment. Manafort worked pretty closely with the Podesta Group during those time periods, so it seemed like the obvious conclusion...especially when combined with the stories about the Podesta Group being part of Mueller's investigation. via Pocket http://ift.tt/2ihkaVs

Puerto Rico Is Burning Its Dead, And We May Never Know How Many People The Hurricane Really Killed



Puerto Rico Is Burning Its Dead, And We May Never Know How Many People The Hurricane Really Killed (buzzfeed.com)submitted 26 minutes ago by [–]KimmelToe [score hidden] 1 minute ago(0 children)buzzfeed...

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Puerto Rico Is Burning Its Dead, And We May Never Know How Many People The Hurricane Really Killed


Puerto Rico Is Burning Its Dead, And We May Never Know How Many People The Hurricane Really Killed (buzzfeed.com)submitted 26 minutes ago by [–]KimmelToe [score hidden] 1 minute ago(0 children)buzzfeed... via Pocket http://ift.tt/2ihs55e

Tony Podesta stepping down amid Mueller probe



Maybe this is how they drain the swamp!

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Paul Manafort earned $600,000 a month from pro-Russia party, says Ukrainian report



The tenor of the North Korean nuclear problem will change from Kim being viewed as an attention starved child to that of an enviromental terrorist. Fake news! We know the glorious leader has had zero deaths and defectors on his watch.

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Tony Podesta stepping down amid Mueller probe


Maybe this is how they drain the swamp! via Pocket http://ift.tt/2iN7Eky

Paul Manafort earned $600,000 a month from pro-Russia party, says Ukrainian report


The tenor of the North Korean nuclear problem will change from Kim being viewed as an attention starved child to that of an enviromental terrorist. Fake news! We know the glorious leader has had zero deaths and defectors on his watch. via Pocket http://ift.tt/2iMbJVU

Russian content on Facebook may have reached 126 million users — far more than first disclosed, company testimony says



Hi Literally_A_Shill. Your submission from washingtonpost.com is behind a metered paywall. A metered paywall allows users to view a specific number of articles before requiring paid subscription. Articles posted to /r/worldnews should be accessible to everyone.

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Russian content on Facebook may have reached 126 million users — far more than first disclosed, company testimony says


Hi Literally_A_Shill. Your submission from washingtonpost.com is behind a metered paywall. A metered paywall allows users to view a specific number of articles before requiring paid subscription. Articles posted to /r/worldnews should be accessible to everyone. via Pocket http://ift.tt/2z0rtZJ

lundi 30 octobre 2017

For the first time in the history of Kyrgyzstan, an elected president is due to peacefully hand over power after elections take place



For the first time in the history of Kyrgyzstan, an elected president is due to peacefully hand over power after elections take place (bbc.

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China arrests North Korean agents reportedly sent to assassinate Kim Jong Un's nephew in Beijing



North KoreaChina arrests North Korean agents reportedly sent to assassinate Kim Jong Un's nephew in Beijing (upi.

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China arrests North Korean agents reportedly sent to assassinate Kim Jong Un's nephew in Beijing


North KoreaChina arrests North Korean agents reportedly sent to assassinate Kim Jong Un's nephew in Beijing (upi. via Pocket http://ift.tt/2gMoKuy

Wife of Russian accused of Putin assassination plot shot dead in Kiev



Ukraine/RussiaWife of Russian accused of Putin assassination plot shot dead in Kiev (uk.reuters.

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Wife of Russian accused of Putin assassination plot shot dead in Kiev


Ukraine/RussiaWife of Russian accused of Putin assassination plot shot dead in Kiev (uk.reuters. via Pocket http://ift.tt/2gVhNuG

FBI Is Probing Puerto Rico Power Contract



FBI Is Probing Puerto Rico Power Contract (wsj.

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FBI Is Probing Puerto Rico Power Contract


FBI Is Probing Puerto Rico Power Contract (wsj. via Pocket http://ift.tt/2yXlox5

A trio of environmental activists, who were instrumental in converting an 870-mile (1,400-km) long strip of land that once marked the border between West and East Germany into a wildlife refuge, won the German Environmental Prize on Sunday. • r/worldnews



A trio of environmental activists, who were instrumental in converting an 870-mile (1,400-km) long strip of land that once marked the border between West and East Germany into a wildlife refuge, won the German Environmental Prize on Sunday. (dw.

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A trio of environmental activists, who were instrumental in converting an 870-mile (1,400-km) long strip of land that once marked the border between West and East Germany into a wildlife refuge, won the German Environmental Prize on Sunday. • r/worldnews


A trio of environmental activists, who were instrumental in converting an 870-mile (1,400-km) long strip of land that once marked the border between West and East Germany into a wildlife refuge, won the German Environmental Prize on Sunday. (dw. via Pocket http://ift.tt/2hnQ2Im

Jared Kushner made a secret visit to Saudi Arabia last week



TrumpJared Kushner made a secret visit to Saudi Arabia last week (newsweek.

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