Brands Try to Convince New Generations Products Aren’t Just for Their Parents

In June, Planters’ iconic Mr. Peanut popped up on social media to peddle a canister of Cheez Balls. “How much would you give to try my Cheez Balls? No. Really. There’s a canister up on eBay,” read a mischievous tweet from the account of the top-hatted Mr. Peanut.

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